In a recent development at New Zealand’s Dunedin Airport, a new policy has been implemented to streamline the flow in the drop-off and pick-up area. Starting in September, travelers are now limited to a maximum three-minute farewell hug. This initiative aims to prevent traffic congestion, but it has sparked mixed reactions online.
According to an Associated Press report, a sign outside the terminal clearly states, “Hug for a maximum of 3 minutes,” adding that for a more emotional goodbye, guests should use the parking lot instead.
Dan De Bono, the airport’s CEO, explained that this time-limited hugging policy was introduced to enhance the efficiency of the newly designed drop-off zone, reminding people that this area is meant for quick farewells.
De Bono noted that responses on social media have been polarizing, with some criticizing the rule as a violation of basic human rights for attempting to limit hugging time. Conversely, others have expressed support for the measure.
The intention behind the sign is to encourage a time-restricted goodbye rather than adopting harsher tactics found in other airports, such as locking wheels of vehicles in drop-off zones or issuing fines to drivers. Some locations in the UK have even charged fees for all drop-off areas.
“We prefer alternative approaches here at Dunedin Airport,” De Bono stated. Located on New Zealand’s South Island, Dunedin has a population of approximately 135,000.
De Bono believes that three minutes is more than sufficient for saying goodbye after parking, suggesting that it’s a suitable way to encourage people to move on. He remarked that a 20-second embrace is adequate to release the “happy hormones” oxytocin and serotonin, while anything longer could become “really awkward.”
However, travelers need not fear strict enforcement, as De Bono reassured, “We don’t have ‘hug police’ on patrol.”
Visitors wanting to prolong their goodbyes are invited to move to the parking lot, where the first 15 minutes are free of charge.